Marketing is the single most effective method of selling books. That was emphasized in our post ‘The Upset of the Book Marketing Landscape—and What You Can Do’, which also touched on how the pandemic has changed the book marketing landscape. For example, the pandemic has shut down release tours, leaving authors one less marketing strategy…
Finishing your manuscript may seem like the biggest hurdle in your book journey, but the whole thing is a marathon, not a sprint. Sending it off to the printers doesn’t mean that everything is over and done with. On the contrary, you now have to contend with the latest challenge of modern authorship: marketing your…
Heidi Angell breaks down the Twitter phenomena of #Writerslift, what the purpose is, what it should be, some things to beware of, and how to get the most…
Heidi Angell takes you step by step through how to create media kits for authors, what should be in each kit, and tips on how to make them most effective.
Heidi Angell shares some shifts she is seeing in the book marketing landscape because of Covid-19, and some tips on how you can adapt your strategy.
Marketing Guru Heidi Angell shares the who, what, when, where, and why of How to get free publicity, helping you organize your own publicity approach.
Before you can develop an e-newsletter list, you need to decide a few things: What you want to accomplish with your newsletter, what you should include in your newsletter, and how often you should send out your newsletter.
Heidi Angell shares one of five posts on building an e-newsletter list. In this post she shares why every author should have one.
The key to success as an author: strong marketing! The first step to that is having an annual marketing plan.
Top 10 Blogging Tips to Teach Entrepreneurs to Drive Business
Hello Lovelies, Let’s talk about blogging tips. One of the most commonly recommended tips when you are looking at branding/ grassroots marketing/ creating an inbound lead list or really any digital marketing. While many are moving away from blogs to focus on e-mail marketing (nothing wrong with that.) it is still the top of most…
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