Welcome to Maximize Your Book Tour Masterclass. If you are struggling with launching your book, or helping your book to pick up sales after it’s been out for a few months, or looking to give it a boost in rankings a year after it was released, this course is for you.
While this course originally focused primarily on virtual book tours with a tease at tips to blend in real-world events, the updated model focuses on a solid multi-pronged approach that allows you to customize based on your comfort level, budget, publishing choice, and schedule.
While the base of this course is still solidly in the virtual realm because it allows you the greatest reach, it will heavily tie together a traditional book tour model and a virtual book tour model for maximum results.
Here is what you will get:
- Lesson One- What is a Book Tour and why do they matter
- Video in Inkslinger’s den from 1st class.
- Lesson 2- Planning your Tour Video- 5 Important Questions
- Planning your Tour written lesson.
- Tour Planning Worksheet.
- Lesson 3-Preppimg for outreach written lesson
- Video Walking through media kit and Content set up
- Media kit Template
- Sign up form Template
- E-mail request template
- Lesson 4 Outreach, Setting Goals, Organization is key
- Video don’t let the chaos consume you.
- Reminder e-mail templates
- Lesson 5 Tour Kick-off- Creating superfans
- Social media plans, e-newsletter plans,
- Lesson 6 Measuring success by tracking behaviors
- Lesson 7 Tour Wrap Up
- Template wrap-up email
This Course Developed by Heid Angell- Team builder, Wordsmith, Marketer, Problem Solver, Data Analyzer, Renaissance Woman, Magic Maker, and Published Author
Heidi Angell is a renaissance woman, with 20 years working on all aspects of business development from customer service, marketing, product development, advertising, HR, employee training, and financial management.
Her passion is telling stories that connect people, leading by example, and always learning. 12 years in the publishing industry, Heidi recognized that many authors had the writing chops, but were struggling to get publishing contracts and sell books because they did not have the skills to be a solopreneur. They did not know how to operate their writing as a business. As such, she developed a series of courses for authors focusing on the business side. She started with marketing as that is her second passion (writing being her first.) and what her degree primarily focused on, but has expanded the courses to cover every aspect that she has found authors struggling with and that couldn’t be covered in a simple blog post.
She has found many small businesses have benefitted from taking her marketing content and adapting it for their own needs and so has expanded the course to help small businesses as well.
Do not miss out on Maximize Your Book Tour Masterclass. Grab your seat today.
Until next time,